The promotional insignia are made available to all nominees and winners and have been used on book and magazine covers, television programme/segment openings, dvds/websites and a range of associated publicity material.
What people are saying about Consuming Passions and the WFMA..... |
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Toni De Coninck
Toni De ConinckExecutive editorSVAB-MagazineBelgium |
Matt Preston
Matt PrestonAward winning British-Australian food journalist, restaurant critic and TV presenter |
John Lethlean
John LethleanFood and Restaurants at The Australian |
Julie Biuso
The inaugural event in 1997 was not only world class, it was simply outstanding. It remains the benchmark against which all other international food and wine events are measured. The beating heart of Tasting Australia is of course Ian Parmenter, David Evans and Marina Libia, a trio who have carried their vision through 8 outstanding events. They are to be commended for their talents, for setting such lofty goals and achieving them, and in maintaining such an extraordinarily high standard over 16 years. For my personal journey, I have attended every Tasting Australia event that’s been held and have always gone away enthused about the experience, my head swimming with new information and ideas. I have learnt so much about South Australia, and Australia, too, and find it is a rich resource to have in my culinary career. I have bonded with colleagues from across-the-Tasman whom I first met at a TA event, and enjoy an on-going exchange of information with many of them. I’ve also made many lifelong friends. Julie BiusoAmbassador Le Cordon Bleu New ZealandAmbassador FMNZRECIPIENT OF THE GOOD EGG AWARD 2011 ROYAL NZ SPCANew Cookbook SWEET FEAST - Wins BEST DESSERT BOOK IN NZ GOURMAND AWARDS |
David Bowden
Nothing ever seems to be a problem and I am continually impressed that the team always maintains its composure, good humour and professionalism even under the most testing circumstances. These days it is quite rare to work with people who get it. Consuming Passions get it." David BowdenTravel Write Sdn BhdKuala Lumpur, Malaysia |
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The promotional insignia used in 2010 are shown below:
Entries into the World Food Media Awards have consistently increased across the Awards’ history. The graph below reflects the rate of this increase, starting with 317 entries in 1999 and ending with 960 entries received by the 2010 awards.
26 countries have been represented through entries into the World Food Media Awards across its 14 year history, with an average of 20 countries represented through each Awards programme.
Entries from Australia have always led the Awards entry tally, as there is an exceptionally high awareness of the WFMA among national food and drink authors, journalists, publishers, production companies and industry professionals at large. This can be attributed to the extensive presence of these companies and individuals on the World Food Media Awards database, to the publicity and contacts gained through WFMA’s link with Tasting Australia, and to the location of the Awards in Australia.
Other countries which consistently rate in the top percentile of the entry tally include the UK, USA, New Zealand, Singapore and Canada and in more recent years, European countries such as Spain, Belgium and France.
There are significant opportunities for more developed marketing approaches into new or under-represented countries, which will be a key focus for the Awards Administration in developing strategies from the 2012/2013 awards programme onwards.
The below list shows the breakdown of the 26 countries represented by national entrants in the Awards – they are listed in order of their entrant totals averaged out across the Awards’ history.
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